Below are some articles, blog posts, podcasts, and videos that we came across during the past week or so that provide useful perspective and information for PR and marketing agency owners. While we don’t necessarily endorse all of the views expressed in these links, we think they are worth your time.
Articles & Blog Posts
- The Pros/Cons of Remote Work (David C. Baker)
- Marketing Agency Challenges: The Halloween Costume Edition (Spin Sucks)
- Business Development-More Reactive Than Proactive (RSW/US)
- What’s great about failing? (Anchor Advisors)
- Which agency conferences will you attend in 2024? (Sakas and Company)
Podcast Episodes
- Chaos is not a virtue for agencies (Agency Leadership Podcast)
- How I Became a Swiftie – A PR Playbook from Taylor Swift (Spin Sucks)
- Building an Abundance Mindset in Your Agency Workplace, with Darian Kovacs (The Innovative Agency Podcast)
- Unveiling the Warsaw Principles: Ethical AI in PR (That Solo Life)
- Tell the Whole Story, with Josh Irons (Thrive)
- Is there a seat at the table in corporate communication’s future? (For Immediate Release)
- How Much Should You Spend on Your Own Marketing? (2Bobs)
- Turn ‘No’ into ‘Yes’: An Expert Guide to Tackling Sales Objections (The Digital Agency Show)
Videos
- Should agencies only have full-time employees? (Agency Management Institute)