Helping owners get more from their PR & marketing agencies

Advisory and consulting support to assist owner-led agencies navigate growth, profitability, and what comes next.
Chip Griffin, SAGA Founder
Build to Own Guide Cover
The Build to Own Guide

Make your agency work for you, not the other way around

Discover more insights:

How owners typically engage with me.

Ongoing Advisory Support

For owners who want a trusted outside perspective as they navigate growth, profitability, leadership, and ownership decisions over time.

Agency Business Checkup

A focused, short-term engagement to assess where your agency stands today and identify practical priorities for what comes next.

Focused 1:1 Consultations

Targeted conversations for owners facing a specific challenge or decision and looking for clarity quickly.

Build to Own
Create an agency that works for you

I start from a simple premise: ownership should give you something back. That might mean work you enjoy, hours that fit your life, or financial results that reflect the effort you put in.

Instead of chasing generic growth goals or copying someone else’s model, Build to Own focuses on aligning your agency with what you want from ownership.

As I often say, there’s no reason to take on the risk and stress of owning an agency if you’re not getting what you want from it.

In this webinar, Chip Griffin will show you how to professionally and strategically exit bad client relationships.
In this webinar, Chip Griffin will guide you through the key principles of building profitable retainers.
In this webinar, Chip Griffin walks you through practical strategies to identify and prevent scope creep before it becomes a problem.
In this webinar, Chip Griffin shares practical strategies to turn satisfied clients and industry connections into a steady stream of new business.

The AIM-GET Framework guides you to your goals.

Find your AIM ...

AMBITION. Know what you want to achieve with your agency business.

IDENTITY. Define your agency’s focus and ideal clients.

MANAGEMENT. Create the structure that will let you succeed.

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... then GET results

GROWTH. Take steps to generate profitable new business.

EXECUTION. Deliver on the promises you make to clients.

TALENT. Recruit and retain the team you need to get the job done well.

A conversation can make ownership easier

Don’t take on the risk and stress of running an agency without an experienced, objective perspective.